Brief
The Automation Readiness Index, created by The Economist Intelligence Unit and sponsored by ABB, assesses how well-prepared 25 countries are for the challenges and opportunities of intelligent automation.
The programme deliverables included a responsive website hosting several interactive data visualisations, an animated infographic, a report and a social media campaign. Inspired by a DNA helix, a custom visual identity was also created for the programme.
Responsibilities
- Design and Art Direction
- Storytelling
- Branding
- UI/UX design
- Design and Art Direction
- Storytelling
- Branding
- UI/UX design
Other credits
Pete Swabey, Amanda Simms, Marina da Silva, Oliver Morley-Norris, PMA
Pete Swabey, Amanda Simms, Marina da Silva, Oliver Morley-Norris, PMA
Agency
The Economist Intelligence Unit
The Economist Intelligence Unit
Client
ABB
ABB
