Brief
Next.pectations: A Future That Works For All
An investigation into the business imperative of flexibility and work/life balance in a post-covid world
After an entire year of forced working from home due to the Covid-19 pandemic, we are about to enter a new phase: given the choice, what work models will companies choose? How will these affect employee well-being, productivity, talent recruitment and retention? What constitutes the optimal work/life balance?
Deliverables: Custom website including a barometer, a report, case studies and articles. The campaign amplification assets included social, newsletters and display media banners.
MY ROLE
Art direction and UX
CLIENT
WeWork
AGENCY
Economist Impact
Other credits
Jyotsna Shivkumar, Ben Willers, Marina da Silva, Heung Lee, Candice De Mon-Petit, Dina Albono, Anam Anwar, Hristo Guertchev
Programme Identity
Website