Brief
This brand campaign articulates the role EY can play in driving long-term value for organisations as digital, technology, and transformation partners. Building on existing content and expertise, the goal is to create a series of perception-shifting moments through data visualization, video, and interactive pieces.
View it here
https://realworldstrategy.economist.com/
https://realworldstrategy.economist.com/
Responsibilities
Design Direction, UX Design
Design Direction, UX Design
Other credits
Ekaterina Walters, Róisín McKenna Crick, Nidhi Kohli, Greg Lappage, Madeleine Allen, Ibs Jayi, Stefan Georgiou Heung Lee, &us, Ashita Bajpai, Susana Ferraz, Julian Rose, Ryan Garrat
Ekaterina Walters, Róisín McKenna Crick, Nidhi Kohli, Greg Lappage, Madeleine Allen, Ibs Jayi, Stefan Georgiou Heung Lee, &us, Ashita Bajpai, Susana Ferraz, Julian Rose, Ryan Garrat
Agency
Economist Impact
Client
EY
Economist Impact
Client
EY
Wireframes
